60 Minutes (4/6): Inside the Booming Bourbon-Driven Barrel Business
- Prospero Capital Management
- Jun 8
- 2 min read
Updated: Jun 10
April 7, 2025
Dear Investors and Friends,
The whiskey barrel business took center stage over the weekend!! On Sunday (4/6), CBS and 60 Minutes featured an inside look at the growing world of whiskey maturation—and prominently featured two of Prospero Spirit Funds’ distillery partners, Castle & Key and Bardstown Bourbon Company, in this exciting segment.
This national attention helps validate what Prospero Spirit Funds has long believed: the whiskey barrel market represents a compelling investment opportunity, offering attractive returns, low correlation to traditional asset classes, low volatility, and real asset exposure during an uncertain time for financial assets.
At Prospero Spirit Funds, your investment includes meticulously crafted barrels from leading cooperages, filled with whiskey from distillery partners like Castle & Key and Bardstown Bourbon Company, to comprise a laddered portfolio of new-fill and aged liquid across Bourbon, Rye, Scotch, Irish whiskey, and Collectible Spirits.
Recent volatility in traditional financial assets has created compelling opportunities to buy real-asset whiskey barrels at very attractive prices. These price movements, due in part to tariffs and 2020-21 production of Bourbon (and to a lesser extent, Rye), have increased the likelihood of higher IRRs from our whiskey barrel maturation platform, given the low entry prices. This is a timely opportunity, and one we’re actively capitalizing on across the Prospero Spirit Funds portfolio.
Prospero Spirit Funds invites you to join us and learn more about what’s driving this diversification trend in a recession-resistant asset class—and how we are guiding investors to profit from the Barrel to the Bottom Line!
We look forward to scheduling a call in the coming days to discuss further.
Cheers,
Ben
Comments